marketing without budget?

Re: marketing without budget?

Thanks for your question,

Well besides Search Engine Optimalisation (SEO) there are a lot of other Techniques you could use...,

Like for example; PR, Promo Video's, Podcasts, Solo Ads, Co-Registration.
and Article Marketing to name a few.

On my Happy Home Business Blogspot I also have
Daily Marketing Tips and you can also find several
Interesting way's to make money.

All the Best,
To your Happy - Traffic - Inspiration,
HP

http://hpshappyhomebusiness.blogspot.com

Re: marketing without budget?

Here are some free or cheap ways to promote your business.

Remember your online advertising. A lot of online based businesses forget about offline advertising. It is important to combine offline and online advertising together in your marketing campaign. You can market offline more effectively by targeting people that actually have access to the internet.

In all your advertising you want to include your web site address, e-mail or autoresponder addresses, and the e-mail address to subscribe to your e-zine.

Below are a few ideas to help you.

-Post flyers in stores. They could be computer stores, software stores, libraries etc.

-Buy mailing lists and send direct mail. You should make sure that all the people on the mailing list are internet users.

-Pass out your CD-ROM or diskette business cards at special events. It could be at trade shows, seminars, fairs, etc.

-Set up a deal with another business that targets internet users. Ask the business to insert your business ads in their product packages.

-Hold a free offline class and teach people how to use their computer or how to use the internet. You could have your web site on display as an example.

-Do co-op mailings with other businesses. They should also be targeting people with internet access.

-Give away free mouse pads. Put your advertising on the mouse pads and give them away at computer orinternet events.

-Advertise in card decks. The card deck you advertise in should be targeted toward internet users.

You would also want to target your offline advertising to groups of people that will actually be interested in your product or service. If you're selling business books, you will want to market to business owners. In conclusion, if you have a business that's only based online, you don't want to market to people that don't have access to the internet.

Re: marketing without budget?

For free marketing, don't just try one way communication like press releases and directory submissions.

Do promotion that allows you to engage potential customers, so you can build up trust and a following. Sites like Facebook, Twitter, and Linkedin are all sites that are more worthy of time investment than submitting to free business directories.