Select Page
Notifications
Clear all

What is keyword mapping and why does it matter?

StarLight
(@starlight)
Trusted Member
Badge Earned
Points: 320

Keyword mapping is the process of pairing your target keywords to their goal landing pages.The main benefits of keyword mapping are:

  • An informed internal linking strategy
  • Easily measuring the effectiveness of your SEO efforts
  • More persuasive reporting
  • Being able to notice and react quickly when things aren’t going well
Quote
Topic starter Posted : 22/10/2022 1:06 pm
thon_em
(@thon_em)
Trusted Member
Points: 385

Keyword mapping is the processing of assigning a targeted keyword or group of keyword phrases to each page on your website or blog. Google doesn’t rank your website but instead ranks each page or URL separately. This means that each page on your site should be optimized for a given set of keywords to achieve your desired rankings. When you assign your keywords or “map” them, you’ll typically have a main or focus keyword and then a series of supporting terms or keyword variations.

ReplyQuote
Posted : 30/10/2022 2:47 pm
barbierivera315
(@barbierivera315)
Trusted Member
Badge Earned
Points: 295

What are the benefits of keyword mapping?

Keyword mapping brings several benefits in terms of SEO:

  • It helps you to create an intuitive and logical structure for your website
  • Improves the internal linking between pages and optimization of their anchor texts
  • Provides a content plan for your website
  • Helps with tracking the website’s performance
ReplyQuote
Posted : 06/11/2022 1:38 pm
Share: