What Are Online Demographics?

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Anonymous

(@Anonymous)

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Hi

Online demographics are population characteristics of Internet users. They are particularly important to people who do business on the Internet, especially those who are in charge of marketing a company's products and services. This type of information is useful to researchers as well. Online demographic data provides insight into the age, gender, education, and income of a population of Internet users. It can even provide valuable information about the career, marital status, political orientation, frequency of use, and race of an Internet user.

thanks

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