If you are immersed in the world of internet marketing, you have probably heard many times the advice: don't re-invent the wheel, follow someone who is successful in professional servicing business. But simply copying a business idea is sloppy and might not get you the results you are dreaming about, just because it has been done already in that way. So how can you add a zesty twist to your business idea?
Many people use the excellent technique of brainstorming. You simply write down, without editing, all the business ideas you can think of. Remember, you shouldn't judge any idea at this point.
The best place to start, of course, is to think of business ideas relating to your interests and passions, things you know quite a lot about or are passionate about learning more about. Anything can work: pet care, model airplanes, car accessories, home decorating, knitting
But identifying your passions and interests is only the very first step toward a great business idea. Let's face it, many people have cats, for example, and learn about the best food for their cat or all about the best product for eliminating tics. So how can you come up with original business ideas on such a popular topic?
For your first business idea, try to stick with things you have experienced. Do you have a special tip to share with people? Something you learned while trying something new? Is there a life experience you can describe in detail and through it help others who are going through the same experience as well?
The point is that you will always have an original twist to your basic business idea, because no one has gone through any experience in the exact way you did, with the same emotions and lessons, conclusions and thoughts...
You will always have something different and unique to say about something common, some small change to offer to an already existing system, a personal perspective on things that give you something to offer. There lies your personal bank of business ideas.
A first original business idea can help you establish yourself as a brand name in the field of your interest. But what about other topics? What about your next business ideas?
Continue to brainstorm, using associations and questions. Associations can help you identify smaller markets, different ideas for complementing products, such as a series of books or a suite of programs, create related websites and much more beyond that. The sky is the limit, plain and simple!
Nicely written and thanks for sharing. I learnt a lot from this.
Well, more often than not, it's mostly to differentiate yourself from the competition. So, the easiest way is to just offer something unique that your competition doesn't.