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5 elements to include in your 2023 B2B marketing strategy

Trusted Member
Badge Earned
Points: 350

While you create a B2B marketing plan for 2023, consider these five trends shifting digital media to inform your content marketing.

1.) User-generated content
2.) Long-term influencer marketing collaborations
3.) Video-based content
4.) New ways to gather user data
5.) Cohesive customer + user experiences

Topic starter Posted : 06/02/2023 2:40 am
Estimable Member
Badge Earned
Points: 410

Whether you’re ready or not, 2023 is on its way. It’s time to prepare for the new year and create a B2B marketing plan for 2023 that will help you reach your business’s goals.

Posted : 19/02/2023 2:20 pm
Estimable Member
Points: 420

Top priorities for your 2023 B2B marketing strategy:

  1. Data-informed insights.
  2. B2B creator marketing.
  3. Operationalizing brand advocacy.
Posted : 13/03/2023 4:54 pm
Eminent Member Admin
Points: 85

List of B2B marketing trends to watch in 2023.

  • Digital-first marketing strategy
  • Purpose-driven brand strategy
  • B2B content marketing 3.0
  • Recruitment marketing and employee experience
  • Customer marketing & post-sale engagement
Posted : 29/03/2023 4:29 pm