Competition of Words

Competition of Words

When more than one page whose activity is defined by the same keywords as ours, we enter into direct competition for those words.

Therefore, before any action of SEO we develop a strategy, based on a study of preparation:

* The first, developing our list of keywords or sets of keywords natural, simply define your keywords list having much visitors and low
competition.
* The second study is to see who is our competitors, taking into account that we can hardly compete with certain
pages. We must also investigate how the competitors are "attacking" those words. This research can be done
manually, by web site, or using a tool that automates the job (for example, IBP / Arelis)
* When we are clear as it stands, we define a positioning strategy based on what our keywords, and what are the
keywords of competition, and what opportunities we sense that we have.

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