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what is SEM ?

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(@Anonymous)
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1. Use One Message: A high response rate ad usually conveys a single message. NordicTrack's message of the "World's Best Aerobic Exerciser" was simple and compelling. Your small business advertising needs to quickly communicate its core message in 3 seconds or less. If you are fearful and overwhelmed by technology, which computer book do you buy? "DOS for Dummies" began a best-selling phenomena because its message was easily understood and to the point.

2. Add Credibility: It has become human nature to distrust advertising. Claims need to be real and credible. Roy H. Williams, best-selling author of the "Wizard of Ads" says, "Any claim made in your advertising which your customer does not perceive as the truth is a horrible waste of ad dollars."

NordicTrack added enormous credibility from a University of Wisconsin-LaCrosse research study, ranking the cross-country ski exerciser first in the areas of weight loss, body fat reduction, and cardiovascular fitness. Ivory soap's advertising success was attributed to its credible statement that ivory soap is the 99-44/100% pure.

3. Test Everything: Large businesses have a greater margin to waste capital and resources without testing advertising. Small businesses do not have the luxury. Use coupons, codes, and specials to measure the headline, timing, and placement of your ad. Test only one item at a time and one medium. Testing can be as simple as asking every customer for several weeks how they heard of your business.

4. Be Easy to Contact: Every single brochure, box, email and all company literature should have full contact information including: website and email address, phone and fax numbers, and company address. It seems simple but is forgotten by most companies. At NordicTrack, every box a ski machine went into had full contact information and the "World's Best Aerobic Exerciser" tagline. Be everywhere.

5. Match Ads to Target: Successful business advertising speaks to one target market only. At NordicTrack, the ads were tailored to each market. An ad in a medical publication preached the cardio-vascular benefits of cross-country skiing to heart patients. Ads in women's magazines discussed the weight-loss and calorie burn from cross-country skiing. Focus the message to the target group.

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Posted : 22/04/2010 3:30 am
(@Anonymous)
New Member

Hello everyone.............
I am looking forward for some interesting discussion under this forum.......I want more information of SEM ???
Please tell me process in detail SEM and how can i do on page seo of a new website.

thanks in advance...:(:(:(

regards....
kumkum

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Topic starter Posted : 21/05/2011 8:18 am
(@Anonymous)
New Member

Re: what is SEM ?

I'm looking to put more money in the budget for SEM, but I need information on the average SEM click rates for newspaper web sites.

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Posted : 21/05/2011 11:06 am
(@Anonymous)
New Member

Re: what is SEM ?

Search engine marketing, (SEM), is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of, paid placement, contextual advertising, and paid inclusion..
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Posted : 22/05/2011 2:52 am
(@Anonymous)
New Member

Re: what is SEM ?

Search engine marketing is the process of gaining traffic from or visibility on search engines. It involves Gaining traffic through free SEO efforts or Gaining traffic through paid search advertising.

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Posted : 24/05/2011 7:49 am
(@Anonymous)
New Member

Re: what is SEM ?

what is SEM ?
search engine marketing technique where online marketing can be done by search engine like google yahoo msn many more. search engine marketing can be divided into two parts one is a paid marketing or organic marketing technique. paid marketing technique based on cpc cost per click technique where some one click ads than site owner has to be paid some amount of money.

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Posted : 25/05/2011 6:10 am
(@Anonymous)
New Member

Re: what is SEM ?

Search Engine Marketing (SEM) is an appellation that describes the altered methods you can use to accomplish your Web website more visible on search engines so that you can drive added traffic to your site.

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Posted : 01/06/2011 6:11 am
(@Anonymous)
New Member

Re: what is SEM ?

SEM: search engine marketing, and it is a broad word contain many marketing tools like: SEO, PPC, add placements, SMO, SMM and others

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Posted : 01/06/2011 7:10 am
(@Anonymous)
New Member

Re: what is SEM ?

For on page SEO you should hire a professional because onpage is very important phase in every website.
SEM is utilizing various means of "marketing" a website in order for it to become more relevant in regard to search engine searches and their rankings. It should be asserted that SEM is NOT SEO and vice versa. SEM constitutes Ad words; which comprises of pay per call (particularly beneficial for local providers as it enables potential consumers to get in touch directly to a company with one click), article submissions, advertising and making sure SEO has been done.

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Posted : 08/06/2011 10:06 pm
(@Anonymous)
New Member

Re: what is SEM ?

SEM means of search engine marketing. In this marketing we have knowledge of online marketing and advertising. There are two type of search engine marketing like paid marketing and organic marketing.

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Posted : 09/06/2011 1:19 pm
(@Anonymous)
New Member

Re: what is SEM ?

It is also abbreviated as Scanning Electronic Microscope..!!!
The SEM is a microscope that uses electrons rather than light to form an image. Instead of light microscope, it has many advantages..!!

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Posted : 11/06/2011 6:06 am
(@Anonymous)
New Member

Re: what is SEM ?

SEM stands for search engine marketing. SEM is different from search engine optimization, SEM is utilizing various means of marketing a website in order for it to become more relevant in regard to search engine searches and their rankings. Google optimize the page rank from search engine. SEM includes the paid site, search engine optimization and many more techniques.

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Posted : 28/06/2011 9:51 am
(@Anonymous)
New Member

Re: what is SEM ?

who is trying to get pregnant? We baby danced right all the time

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Posted : 28/06/2011 11:42 am
(@Anonymous)
New Member

Re: what is SEM ?

There is a lot of helpful information, as well as a lot of misinformation, floating around regarding search engine optimisation (SEO) and search engine marketing (SEM). First of all, let's start with the names: SEO stands for search engine optimisation (or optimization if you're from the States)

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Posted : 30/06/2011 7:27 am
(@Anonymous)
New Member

Re: what is SEM ?

SEM is the process of getting traffic to and from visibility in search engines. The phrase is sometimes abbreviated to search marketing. Consisting of such things as search engine optimization, paid listings and other search engines and service related functions. To increase the skills of the users of a particular website

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Posted : 09/07/2011 12:24 pm
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