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What is Direct Response Marketing ?

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Direct Response Marketing is a type of marketing designed to elicit an instant response by encouraging prospects to take a specific action. Direct response advertisements must trigger immediate action from prospects, since the goal is to generate leads quickly. In contrast to traditional marketing, which aims to raise brand awareness and promote brand image long term, direct response shows ROI immediately.

This topic was modified 1 month ago by CE

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Topic starter Posted : 20/09/2021 6:53 am