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I'm constantly looking what the latest Google updates are whenever I get time, just to inform myself on what can impact our website's traffic. Just recently, I went over a few comments from a popular SEO site and from what I gathered, it may not be a good idea to spend in google adwords. What do you think and would it make sense to invest in google ads in 2020?
Topic starter
Posted : 18/08/2020 6:28 am
We think the answer is clear: Google AdWords is most definitely worth it! Not only does it allow businesses of any size to advertise to millions of people, but it's not that expensive. Considering businesses can start, stop, and adjust their bids at any time this gives companies huge flexibility.
Posted : 11/02/2021 11:32 am
How about in 2023?
Posted : 15/01/2023 3:57 am
Points: 15
@thon_em Still Google Adwords is the best and budget friendly option among all.
This post was modified 11 months ago by fastinfoclass
Posted : 16/01/2023 7:57 am
Points: 550
The top Google Ads updates you need to know for 2023
Here’s the list:
- Cost per lead increases (nearly) across the board
- Automotive, finance & travel get new ad types
- Expanded text ads meet their end
- As do Smart Shopping and local campaigns
- And similar audiences are next
- New competitor advertising insights on the SERP
- New business name & logo ad assets
- New voiceover feature in video ads
- Audio ads hit YouTube and smart speakers
- Broad match beta test leaves us uncertain
Posted : 22/01/2023 3:21 pm
Google Ads Worth:
- help you reach a wider audience
- drive faster results than SEO
- has access to detailed analytics
- offers lots of targeting options
- maintains control over the budget
Posted : 08/11/2023 3:07 pm
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