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Is it profitable to use Google ads in 2020?

Kobby
(@kobby)
Eminent Member

I'm constantly looking what the latest Google updates are whenever I get time, just to inform myself on what can impact our website's traffic. Just recently, I went over a few comments from a popular SEO site and from what I gathered, it may not be a good idea to spend in google adwords. What do you think and would it make sense to invest in google ads in 2020?

Quote
Topic starter Posted : 18/08/2020 6:28 am
Kendra Peggy
(@kendra-pegyandex-com)
Active Member

We think the answer is clear: Google AdWords is most definitely worth it! Not only does it allow businesses of any size to advertise to millions of people, but it's not that expensive. Considering businesses can start, stop, and adjust their bids at any time this gives companies huge flexibility.

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Posted : 11/02/2021 11:32 am
thon_em
(@thon_em)
Estimable Member
Points: 410

How about in 2023? 

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Posted : 15/01/2023 3:57 am
fastinfoclass
(@fastinfoclass)
New Member
Badge Earned
Points: 15

@thon_em Still Google Adwords is the best and budget friendly option among all.

This post was modified 2 weeks ago by fastinfoclass
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Posted : 16/01/2023 7:57 am
StarLight
(@starlight)
Estimable Member
Badge Earned
Points: 375

The top Google Ads updates you need to know for 2023

Here’s the list:

  1. Cost per lead increases (nearly) across the board
  2. Automotive, finance & travel get new ad types
  3. Expanded text ads meet their end
  4. As do Smart Shopping and local campaigns
  5. And similar audiences are next
  6. New competitor advertising insights on the SERP
  7. New business name & logo ad assets
  8. New voiceover feature in video ads
  9. Audio ads hit YouTube and smart speakers
  10. Broad match beta test leaves us uncertain
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Posted : 22/01/2023 3:21 pm
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